Stories that bring us closer to nature.
We create documentaries and branded films exploring wildlife, people, and our changing planet.
Based in China, we bring local knowledge and international production experience to stories for audiences around the world.
Rooted in China.
Connected to the world.
Primal Films is a visual storytelling studio specialising in nature, ecology, and human stories.
Our directors, cinematographers, and producers combine experience in remote environments with a thoughtful approach to the people and places we film. We bring scientific subjects to life through cinematic images and stories that make room for curiosity, emotion, and understanding.
Natural History &
Conservation Documentary.
Films that reveal the lives of wild animals and explore our relationship with the natural world. Our experience spans wildlife cinematography, conservation stories, and cultural documentaries.
Branded Films
Documentary storytelling for brands exploring nature and sustainability. We connect a brand’s subject with real places, people, and stories, drawing on the craft of natural history filmmaking.
International Production in China.
Local production expertise for international crews. Our producers support field production, filming coordination, and communication across cultures throughout complex shoots.
Distribution in China
A new audience for your story
We help international filmmakers and rights holders bring documentaries and branded films to Chinese audiences. Through local knowledge and industry relationships, we identify opportunities with broadcasters, streaming platforms, and cultural partners.
From distribution strategy to local partnerships and release support, we help your film find its place in the Chinese market.
Experience behind remarkable stories.
Olivia Chen
Olivia tells stories about wildlife, conservation, and our connection to nature. Her films include March of the Elephants and A Song for Love – An Ape with an App, alongside the NIO branded documentaries Wind Talk and Forest Talk.
Director & Producer
Jacky Poon
Director of Photography & CinematographerAn Emmy-nominated wildlife filmmaker whose credits include Planet Earth III, Asia, and Mammals. Jacky brings extensive experience filming wildlife in remote environments, alongside work as a director and commercial cinematographer.
Li Chen (LC)
Director of Photographer & ProducerLC’s work spans natural history, cultural documentaries, and commercial films. His credits include China: Nature’s Ancient Kingdom and A Bite of China, alongside campaigns for Audi, Land Rover, and Mercedes-Benz.
Joshua Cheng
Production Manager & ProducerJoshua specialises in international documentary production and filming coordination in China. His credits include Asia, Mammals, and China’s Wild Empire.
What story do you want to tell?
Whether you’re developing a documentary, planning a shoot in China, or exploring a film for your brand, we’d love to hear about it.